Free Email Newsletter Service
How To Increase Traffic To Your Website
Free Email Newsletter Service and its considerable advantages! Some thoughts on the daily ‘hullabaloo game’ we are playing along with when passionate writing meets the ‘theoretical – framework – managing’ SEO, keywords, meta tags and so on.We do our very best to answer to the SEO requirements in order to make our posts rank worthy and going conform with almighty Google claims.
Before you start thinking, oh no …another blogging expert on ‘how to increase traffic on your blog’, no worries! I am the last and least person to tell anybody how to manage a website. I am sure, I know a lot less about all this than many others in this huge blogosphere. I listen more to my gut instincts rather than to any ‘How To’s’, thank god we are all different individuals and we all have our very own personal style and intention. I started blogging for fun and I am working hard on keeping my blogging priorities in the fun department rather than stressing myself out on all that blogging stuff. I want fun in blogging! Thus, I am anything but an expert on anything.
Anyhow, we all keep learning and improving by doing, and we slowly keep finding out more and more. Today I would like to share my thoughts about the free email newsletter service we provide for our readers.We appreciate our audience and give them a nice ‘Freebie’ or ‘Goody’ for subscribing …fair and nice touch! They may download some kind of e-book for free, a guide to enhance beauty looks or how to get a dream body… self-improvement tips, DIY guides …. we all know about these nice little gestures (It’s nice to be nice!)
We do all this to build up a crowd of followers, some for business reasons others for ‘vanity fair feelings’, we all want to be ‘en vogue’ and successful (why ‘pulling our pants down’ in virtual public otherwise?) so far so good. But, have you ever really looked at the newsletters we receive or the ones we send out?
A few days ago, I started wondering … of course, as a ‘Greenhorn Blogger’ you watch what others do, you absorb all information you can get in order to become excellent in what you are doing, without questioning a thing!?
Let’s have a look at our free email newsletter services. How great to gain new subscribers, I am always delighted to find notifications about new subscribers. Doesn’t that mean, somebody randomly must have visited your blog and obviously liked it that much that it made them follow your invitation to subscribe?! Amazing …. target achieved! That’s what we want our audience to do. So, from now on our new dear loyal follower won’t miss out any of our unique pieces of written art anymore, woohoo.
But wait a minute, look at your lovely created newsletter email. The whole article appears nicely formatted, inclusive all the photos you have chosen, resized and customised … all inclusive newsletter email service straight to your subscriber’s inbox.
Now my question … why should any of our subscribers ever go back to our website if we are sending them the whole lot delivered by email??? How much does this service do for your website traffic rating? Do you not drive your subscribers OFF your site that way?
Is that not like inviting a friend for coffee, but I send that coffee (after adding some nice sweets, of course, that’s the Freebies!) to your home … in the manner of speaking ‘Free Delivery’! How nice and convenient is that for our dear reader, and no need at all to leave the house (going online) to get their coffee and the goodies.
As I said, these are my personal thoughts on this issue. I might be completely wrong but if I bother my common senses, it does make me wonder! I would be happy to hear/read your opinions and strategies of your way of dealing with free email newsletter service, how do you handle this? Do you limit the email to an excerpt of your post? Have you ever thought of this at all? And again, I know I am repeating myself, I am not giving any advice for anybody …who am I telling YOU?!
Did you know, that you can change the settings of your newsletter plugin at all?
If you go to Settings > Reading < in your dashboard, you can change your feed settings to “Summary”. Once you saved your changes, all subscription emails will only include an excerpt of your post, with a link to continue reading on the site! If your feed settings are set to “Full Post”, you can split the content of each one of your blog posts in 2 parts thanks to the “More Tag”
Everything that is above the “More Tag” will appear on your home page and in the subscription emails followed by a link inviting users to click to continue reading; everything that is below that tag will only appear on the post’s page.
Read more here: http://en.support.wordpress.com/splitting-content/more-tag/
I have found this short video on how to make WordPress show the summary of a post using the ‘Reading settings’ and the ‘Read More Tag’ on blog posts:
I am almost sure, many of you blogging experienced writer will now think …” what’s the NEW thing she is telling us ” … as you knew about this long before I found out. But I have received lots of exactly these ‘full post newsletters’ myself recently, so I hope, I could maybe give some good advice to my “Greenhorn Blogging Buddies” for a change! Thanks a lot for reading, I would be really happy to read your thoughts about handling the ‘newsletter issue’, feel free to leave a comment.
Thanks a lot for your time!
Another brilliant source for blogging tips and all that … RDS Global Marketing